If you’ve ever shopped at Costco you probably have experienced the benefit of buying in bulk. You don’t have to be a large family to recognize savings from warehouse purchases, because if you use a product regularly buying in bulk just makes sense. Manufacturers know this. They also know that if they offer enough of a product at a discounted
If you’ve ever manufactured and sold anything in the United States, you know how important it is to produce a quality product or part. Many manufacturers invest significant time and money into rigorous testing of their products. They do this for several reasons, such as ensuring a product is of high quality and meets or exceeds technical or safety standards.
For companies that sell nutraceutical supplements, motivating prospective customers to invest in the products can be challenging. Due in part to the voluminous amounts of information that are available online about prescription medications, health supplements, and their potential side effects, many would-be customers are hesitant to take nutraceuticals for fear of a bad reaction. How can this perception be addressed?