December 2016

30
Dec

Craft Beer Spirit Labels: Inessential Info Buyers Want to Know

As a label supplier, we’re accustomed to receiving information that’s essential for customers to print on their products, from FDA-required disclaimers to product-specific instructions. We also receive information that’s not essential by law or company mandate, but nonetheless plays an essential role in marketing. Craft beer is a good example of a product that uses this type of information. Craft

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23
Dec

Nutraceutical Label Solutions: 5 Reasons to Invest

Nutraceuticals are food products or dietary supplements formulated to provide specific health benefits in addition to nutrition. Common examples of segments in the nutraceutical market include: weight loss, anti-aging, strength building, detoxification, improved immunity, skin improvement, to name just a few. If you can think of a bodily function or condition that could benefit from a health supplement, there’s probably

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2
Dec

4 Ways to Create a Distinctive Supplement Label Design

When you visit a pharmacy or a grocery store to buy a health supplement, there’s multiple brands to choose from. Customers may like the wide selection, but supplement makers have a different perspective: Brands other than theirs are competition — and the competition often sits nearby on store shelves. How can a supplement maker make its product stand out on

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