December 2016
Craft Beer Spirit Labels: Inessential Info Buyers Want to Know
As a label supplier, we’re accustomed to receiving information that’s essential for customers to print on their products, from FDA-required disclaimers to product-specific instructions. We also receive information that’s not essential by law or company mandate, but nonetheless plays an essential role in marketing. Craft beer is a good example of a product that uses this type of information. Craft
Nutraceutical Label Solutions: 5 Reasons to Invest
Nutraceuticals are food products or dietary supplements formulated to provide specific health benefits in addition to nutrition. Common examples of segments in the nutraceutical market include weight loss, anti-aging, strength building, detoxification, improved immunity, skin improvement, to name just a few. If you can think of a bodily function or condition that could benefit from a health supplement, there’s probably
4 Ways to Create a Distinctive Supplement Label Design
When you visit a pharmacy or a grocery store to buy a health supplement, there’s multiple brands to choose from. Customers may like the wide selection, but supplement makers have a different perspective: Brands other than theirs are competition — and the competition often sits nearby on store shelves. How can a supplement maker make its product stand out on